What Is The Bitrate And Why Is It Needed?

For sure, you've already encountered the bitrate when exporting your project and you've wondered: "What is it?". So, we'll tell you.

The bitrate is the number of bits per second, that is, the data transfer rate and the compression ratio of the video. As a rule, it determines the size and quality of video and audio files. The higher the bitrate, the better the quality and the larger the file size.

A video clip with the low bitrate has low quality in digital format. Moreover, you can see how the video is blurred, dim and pixelated when playing. In a high-quality bitrate, you can see a rich color scheme and hear a high-quality sound, because the range of music will be really distinguishable and clear.

If you want to increase the bitrate value in order to improve the quality, then it won't make sense if the quality of the source data is poor. And vice versa, reducing the bitrate for higher-quality material will make the final result worse, but will reduce the size required for data storage.

I hope you'll better understand what bitrate means and how it affects almost everything you do on your computer or mobile device.

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